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SOCIAL MEDIA MARKETING (SMM)
Remember when you sat in front of a television and your only contact with a company was watching their one-way advertisement? When you as a customer had no chance to talk back? Well, say goodbye. Those days are over, dead, and gone.
In 2011, it’s all about social media marketing and two-way communication between businesses and their customers.
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The statistics are staggering:
- 90% of websites use some form of social media
- The cost of social media is estimated to reach $3 billion in 2014
- There are 100 million users on Facebook every day
- 14.8 billion videos are seen each month on You Tube
- There are over 175 million Twitter users
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These days it is all about interactivity with your customers, and social media marketing must be a part of an integrated marketing strategy. Rank Advisor social media marketing experts will help you to:
- Engage customers and cultivate community with large networks like Twitter and Facebook.
- Use social media to build brand enthusiasm, connect with consumers, improve retention and generate sales.
- Cultivate happy customers who connect you to their network of contacts, so you reach an even larger audience
- Create and manage your accounts, develop community-specific promotions, build Facebook and other interactive applications, track and analyze campaign activity, and monitor your brand's reputation.
- Ultimately help your brand enhance its visibility, increase traffic, and generate return on your investment.
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Let’s look at three key social media platforms, and what our social media marketing experts do for your business: |
Facebook. Our social media marketing pros will create your business pages, starting a promotional push that includes events, videos, and other content. They will turn the world's largest social website into a powerful marketing, prospecting and communication tool for your business or organization. |
YouTube. Create powerful, targeted You Tube videos to communicate your marketing message in a unique and focused way. You do not have to feature in your video; there are many creative strategies to get your message across, attract prospects, convert them into customers, and ultimately generate profitable revenue. |
Twitter. Tweeting is fun. It’s short. With Twitter, you can send brief notes and updates to your network of contacts, easily communicating news, thoughts, tips, specials deals, and keep your customers connected. |
One thing is certain: your reputation is at stake when cultivating social media, and it’s important that you do it correctly. Time wasters, ‘over-sellers’ and other misplaced strategies could very well have a negative effect on your business. |
Get your social media marketing strategy just right: Speak to a Rank Advisor social media marketing expert today! |
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